Sherri Hinton's background in broadcasting provides a solid foundation for her interest and strength in media relations. She has a passion for crafting news stories and a talent for connecting with key stakeholder. Sherri's work highlights include reaching more than 20 million people through earned media alone as part of a nine month contract for Action on Smoking and Health. She has helped organize and promote such major events as The Weekend to End Breast Cancer and the Underwear Affiar. Sherri's work in media relations also includes developing tailored training manuals and travelling across Alberta conducting media relations training sessions. Sherri is an innovative communications professional with a keen eye for creative media opportunities. She's currently freelancing and can be contacted at sherrihinton@gmail.com